Is 60 the new 40? According to a survey of 500 individuals aged over 60*, the resounding answer is yes. The participants admitted to feeling about 12 years younger than their actual age. We appreciate that makes 60 the new 48, but the message is clear, we’re not letting our age define us. Whether you’re 40, 50, 60 or 70, they’re just numbers and shouldn’t be a barrier to looking and feeling your best. While we value getting older and proudly owning our years, wouldn’t you rather look great, period, rather than great for your age?
Ageless dressing is about being stylish with no expiration date. Want to wear bright pink? Go for it! Fancy a jumpsuit? Jump right in. When it comes to ageless style, there isn’t one rule for everyone. Don’t fall into the trap of buying clothes for older women just because you’re of a certain age. Your clothes should support the way you choose to live your life, regardless of your date of birth. In this guide, we explore the foundations of clothing for older women, offering insights on mature ladies clothing and ageless dressing ideas.
Quality Over Quantity
The essence of ageless style lies not in the quantity but in the quality of your wardrobe. Opt for high-quality fabrics such as pure wool, cashmere and natural cotton that provide comfort and durability wherever life takes you. Build a wardrobe that stands the test of time with classic pieces such as the perfect-fit jeans or trousers, a crisp white cotton shirt or a pure natural wool cardigan or cashmere jumper. These timeless basics can be effortlessly styled for various occasions.
Quality Over Quantity
The essence of ageless style lies not in the quantity but in the quality of your wardrobe. Opt for high-quality fabrics such as pure wool, cashmere and natural cotton that provide comfort and durability wherever life takes you. Build a wardrobe that stands the test of time with classic pieces such as the perfect-fit jeans or trousers, a crisp white cotton shirt or a pure natural wool cardigan or cashmere jumper. These timeless basics can be effortlessly styled for various occasions.
Find The Most Flattering Fit
Knowing how to dress for your body type and understanding your shape is important when choosing clothes. Pick styles that flatter your natural shape, emphasising your best features. If you have an apple-shaped figure, choose styles that fall past the hips, such as a long-length jumper or cardigan. This will help create the illusion of a waist. Should you be more pear-shaped, consider styles that accentuate the waist and draw the eye upwards, such as jeans or trousers with a slight bootcut or A-line skirts or dresses.
Be Visible in Colour
Don't be afraid to incorporate colourful clothes and prints into your wardrobe. While neutrals are timeless, adding a pop of colour or a snazzy print can bring your outfit to life and make you stand out. Ageless dressing is about what makes you feel good, not what you’re told clothing for older women should be. Think about what colours make you feel confident and go for it!
Comfort is Key
Comfort is the cornerstone of confidence and style. Choose breathable, soft and natural hygroscopic fabrics, that will keep you warm when it’s cold and cool when the temperature increases. Fabrics with a hint of stretch are also handy in your ageless wardrobe. Jeans or trousers with a touch of stretch not only keep their shape, but they make moving easier. Whether that’s bending down to put on your shoes or rushing around doing errands.
Embrace Versatility
Look for versatile pieces that can be styled in multiple ways depending on the time of year or the occasion. A soft lambswool jumper, for example, can transition easily from casual errands with jeans to a sophisticated dinner party with a skirt, heels and jewellery. Or a classic dress can be worn on its own in the summer and with a soft jersey base layer or cosy cardigan in winter. Think timeless rather than trends by blending new pieces with ageless classics.
Find the Most Flattering Fit
Knowing how to dress for your body type and understanding your shape is important when choosing clothes. Pick styles that flatter your natural shape, emphasising your best features. If you have an apple-shaped figure, choose styles that fall past the hips, such as a long-length jumper or cardigan. This will help create the illusion of a waist. Should you be more pear-shaped, consider styles that accentuate the waist and draw the eye upwards, such as jeans or trousers with a slight bootcut or A-line skirts or dresses.
Be Visible in Colour
Don't be afraid to incorporate colourful clothes and prints into your wardrobe. While neutrals are timeless, adding a pop of colour or a snazzy print can bring your outfit to life and make you stand out. Ageless dressing is about what makes you feel good, not what you’re told clothing for older women should be. Think about what colours make you feel confident and go for it!
Comfort is Key
Comfort is the cornerstone of confidence and style. Choose breathable, soft and natural hygroscopic fabrics, that will keep you warm when it’s cold and cool when the temperature increases. Fabrics with a hint of stretch are also handy in your ageless wardrobe. Jeans or trousers with a touch of stretch not only keep their shape, but they make moving easier. Whether that’s bending down to put on your shoes or rushing around doing errands.
Embrace Versatility
Look for versatile pieces that can be styled in multiple ways depending on the time of year or the occasion. A soft lambswool jumper, for example, can transition easily from casual errands with jeans to a sophisticated dinner party with a skirt, heels and jewellery. Or a classic dress can be worn on its own in the summer and with a soft jersey base layer or cosy cardigan in winter. Think timeless rather than trends by blending new pieces with ageless classics.
The Power of Accessories
Accessories are the finishing touch to any outfit. A vibrant scarf, delicately draped or creatively tied, can inject a burst of colour and texture. A statement necklace, with a bold design, becomes a conversation starter, adding a touch of personality. Elegant earrings, whether they're subtle studs or dangling diamonds, frame your face. A stylish leather handbag is more than a functional accessory; it's a signature piece that ties your entire outfit together, offering both practicality and a refined sense of style. Each accessory you choose becomes a deliberate choice, a reflection of your taste and an opportunity to showcase your own distinctive flair.
The Power of Accessories
Accessories are the finishing touch to any outfit. A vibrant scarf, delicately draped or creatively tied, can inject a burst of colour and texture. A statement necklace, with a bold design, becomes a conversation starter, adding a touch of personality. Elegant earrings, whether they're subtle studs or dangling diamonds, frame your face. A stylish leather handbag is more than a functional accessory; it's a signature piece that ties your entire outfit together, offering both practicality and a refined sense of style. Each accessory you choose becomes a deliberate choice, a reflection of your taste and an opportunity to showcase your own distinctive flair.
Accessories can make an outfit. Invest in quality pieces like a vibrant scarf, a statement necklace, elegant earrings, or a stylish leather handbag to personalise your look.
Stay Open to Change
Life evolves and so should your style. Stay open to trying new things – whether it's a new colour, bold print, stripes or a new style of trousers. Embrace change and discover new aspects of your style. Elegance is not bound by time and it’s certainly not restricted to clothing for older ladies; it's a celebration of individuality and confidence that radiates through your timeless fashion choices. ky cardigan is not only made here in Britain, but we are proud to say it is crafted from 100% British wool.
Stay Open to Change
Life evolves and so should your style. Stay open to trying new things – whether it's a new colour, bold print, stripes or a new style of trousers. Embrace change and discover new aspects of your style. Elegance is not bound by time and it’s certainly not restricted to clothing for older ladies; it's a celebration of individuality and confidence that radiates through your timeless fashion choices.
Knowing we only ever use quality natural fibres and sustainable that will stand the test of time means you can, and should, shine at any age.
Indendent survey conducted on behalf of Treasure Trails.
